Count characters for Bluesky with accurate grapheme counting. Each emoji = 1 character. Limit: 300 characters.
Grapheme counting: Bluesky counts each visible character as 1, including emojis and accented characters.
Schedulala lets you schedule posts to Bluesky and 9 other platforms from one simple dashboard.
Unlike Twitter, Bluesky uses grapheme counting so each emoji is only 1 character!
Links in Bluesky posts don't count toward your 300 character limit.
Image alt text has its own limit and doesn't affect your post character count.
Create reply threads to share longer thoughts across multiple connected posts.
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Bluesky does character counting differently than other platforms, and it works in your favor. While Twitter counts emojis as 2 characters each, Bluesky uses grapheme counting where every visible character including emojis counts as just 1. This means you can use more emojis without burning through your limit.
The 300-character limit might seem restrictive compared to other platforms, but the grapheme counting system and the fact that URLs do not count against your limit give you more effective space than the number suggests. A Bluesky post with a link and several emojis has way more room than a comparable Twitter post.
Bluesky is built on the AT Protocol, which is designed for decentralization and user control. The character limit is part of keeping posts lightweight and ensuring good performance across the network. Shorter posts also tend to get more engagement on the platform.
Alt text for images has its own separate limit and does not eat into your 300 characters. This encourages accessibility without penalizing users who take the time to describe their images for screen reader users.
For longer content, reply threads work well on Bluesky. You can chain posts together to create extended narratives while keeping each individual post focused and readable. The threading system is clean and easy for readers to follow.
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